November 19, 2025

Rosie gets a major upgrade: now the exclusive small business partner of Bland for even more human-like conversations

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Rosie gets a major upgrade: now the exclusive small business partner of Bland for even more human-like conversations

We have some exciting news to share.

Rosie, the AI answering service trusted by over 1,300 small businesses across the country, is getting a major upgrade. 

As the exclusive small business partner of Bland AI – the conversational AI platform trusted by Fortune 500 enterprises – we're bringing enterprise-grade technology to small businesses across America.

Today, we're thrilled to announce that we've leveled up, integrating Bland 2.0, a brand new LLM that's purpose-built for conversational experiences, to bring our customers even more realistic, natural conversations and a significant boost in performance. 

This isn't just a version number change. Here's what's improved in real, measurable ways:

  • Faster responses – Rosie will need even less time to deliver a great response, making conversations feel more natural and reducing awkward pauses

  • Better pronunciation – She'll be more accurate in pronouncing even non-standard words, whether it's your unique business name or industry-specific terminology

  • Improved handling of numbers – She'll be better at talking about numbers such as phone numbers, zip codes, and costs. Her pronunciation gets a big upgrade, so callers will clearly understand pricing, appointment times, and contact information

  • Natural delivery of contact information – She'll be more natural when repeating website and email addresses

  • Clearer thinking in complex situations – She'll handle complex situations with clearer thinking: understanding intent faster, connecting details more naturally, and giving sharper, more reliable answers even in tricky conversations

This is a huge step forward in our mission to help small businesses grow faster by ensuring they never miss a valuable lead.

Why every call matters for small businesses

Rosie already has helped over 1,300 US businesses process over 1.4 million phone calls.

We understand the daily struggles of the "Fortune 5 Million": the small, local businesses that are the lifeblood of our communities. We know that for painters, lawyers, and dog groomers alike, every single call matters.

When a potential customer calls and gets voicemail, they don't wait; they simply move on to the next name on the list. That's a lost opportunity, and it's a pain point we're dedicated to solving.

In our research, we found that 70% of our customers felt either extremely stressed or somewhat stressed about getting interrupted by the phone.

It's a constant battle between focusing on the job at hand and worrying about the next call.

Rosie was built to take that stress away. Our AI answering service fields calls, answers questions, sets appointments, and sends you all the details 24/7, so you can focus on what you do best.

"Since signing up with Rosie, I've been able to capture every lead that comes in, even when I'm deep in work. I spend less time playing phone tag and more time delivering results for my customers." - Derek Goodson, Founder, Next-Level Marketing Agency

Why we chose Bland AI as our exclusive partner

To deliver this level of service, we needed a partner with world-class technology and a shared commitment to excellence.

We found that partner in Bland AI. 

While Bland focuses on large enterprise clients, as their exclusive small business partner, Rosie makes that same powerful technology accessible to small business owners at a price that works for everyone.

Unlike most AI answering services, Rosie isn't a ChatGPT wrapper. 

Most AI answering services simply wrap OpenAI's general-purpose models. But,Rosie runs on Bland’s technology purpose-built for phone conversations. This means you're getting enterprise-grade reliability—the same infrastructure handling millions of calls for Fortune 500 companies is now available to your small business.

The decision to partner with Bland was a conscious one. We didn't start with Bland, we moved to Bland very deliberately.

"We needed a team we could trust. After visiting their office, working alongside them for two days, and sharing meals together, we walked away saying these people are right for us,” says Jordan Gal, founder of Rosie. “These are ambitious, honest, hard-working people without fluff. Just like the Rosie team."

That trust, combined with Bland's cutting-edge, open-source-based technology focused specifically on phone calls, made them the clear choice to power Rosie.

This partnership doesn't just improve what Rosie can do today—it transforms what we can build tomorrow. By partnering with Bland instead of building our own conversational AI from scratch, our engineering team can focus 100% of their time on building features you've been asking for: 

  • better appointment scheduling

  • deeper integrations with your existing tools

  • smarter call routing

And because Bland's entire focus is on conversational AI for phone calls, these improvements are happening faster than anywhere else in the industry. 

While general-purpose AI models improve at everything slowly, Bland's models are getting better at the specific things that matter for your business calls—every single week.

What our customers are saying

And now, we're taking that partnership to the next level, and it's already evident to Rosie's customers.

"The response with callers is so real,” says Edgar Quinteros, Owner, The Copier Guy, “sometimes customers don't know it's AI."

Edgar's not alone in noticing the quality of Rosie's interactions with his customers.

The impact on our customers has been profound. From a quieter office, more time to spend with family without thinking about returning phone calls, to more booked jobs, the stories we hear are a testament to the power of this partnership.

"People tell me all the time: 'You're really easy to do business with. I called, I got the link sent to me, the pricing was there, I booked an appointment and you showed up to the job.'" - Jason Aleman, Gutter Cowboy

"It's a lot quieter in the office because the calls are going to the right place." - Myles Siegel, VP Business Development, Comm-Fit

The future is calling, and with Rosie, powered by Bland 2.0, you'll be ready to answer.

We're incredibly excited about this next chapter and what it means for the small businesses we serve.

Ready to see the difference for yourself? Start your free 7-day trial of Rosie today.

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